New Delhi: Sara Ali Khan, Vicky Kaushal starrer ‘Zara Hatke Zara Bachke’ is winning hearts everywhere. The film seems to have impressed audiences as the box office figures suggest. In the first weekend of release, ‘Zara Hatke Zara Bachke’ has collected Rs. 22 crores; a decent figure for a small film like that. As per film critic and trade analyst Taran Adarsh the film seems to be doing well in both mass circuits and the national cinema chains.
Taran Adarsh tweeted, “#ZaraHatkeZaraBachke swims to the winning post, goes from strength to strength in Weekend 1… National chains excellent, mass pockets join the party on Day 3… All eyes on the make-or-break Mon… Fri 5.49 cr, Sat 7.20 cr, Sun 9.90 cr. Total: ₹ 22.59 cr. #India biz. #Boxoffice Day-wise growth / decline…
👍🏻 Sat: [growth] 31.15%
👍🏻 Sun: [growth] 37.50%”
“The *national chains* on Day 1, 2 and 3…
⭐️ #PVR: 1.54 cr / 2.11 cr / 2.60 cr
⭐️ #INOX: 1.11 cr / 1.50 cr / 1.97 cr
⭐️ #Cinepolis: 70 lacs / 94 lacs / 1.18 cr
⭐️ Total: ₹ 3.35 cr / ₹ 4.55 cr / ₹ 5.75 cr”
#ZaraHatkeZaraBachke swims to the winning post, goes from strength to strength in Weekend 1… National chains excellent, mass pockets join the party on Day 3… All eyes on the make-or-break Mon… Fri 5.49 cr, Sat 7.20 cr, Sun 9.90 cr. Total: ₹ 22.59 cr. #India biz. #Boxoffice… pic.twitter.com/CnPRKtJlMA
— taran adarsh (@taran_adarsh) June 5, 2023
The film critic also pointed out that the Sara Ali Khan, Vicky Kaushal film has been accepted by audiences and is not limited to incentives like buy one get one ree ticket He added in his tweeted, “Let’s get one thing straight… #ZaraHatkeZaraBachke *has* found acceptance by the movie-going audience… Sure, the Buy-1-Get-1 [#BOGO] free ticket offer has given its biz the required push, but this incentive is not solely responsible for magnetising moviegoers to cinemas… If a film faces rejection, no incentive or concession can rescue or salvage it from sinking at the #BO.
“MOST IMPORTANTLY, if the Buy-1-Get-1 [#BOGO] free ticket offer was a foolproof strategy to lure viewers or make any film successful, then #Shehzada – starring #KartikAaryan and #KritiSanon – would’ve started with a bang on Day 1… That film failed to take off, despite this incentive on its opening day.#ZHZB.” His tweet read.
As per industry trends, ‘Zara Hatke Zara Bachke’ will do good over the week as well and earn decent numbers in its run.
Directed by Laxman Utekar, ‘Zara Hatke Zara Bachke’ also stars Sharib Hashmi, Sushmita Mukherjee, Rakesh Bedi among others. The film’s ensemble cast’s performance is also being appreciated by the audience.