Cannes 2024: Karishma Gangwal, who is an RJ-turned-Content Creator made her red carpet debut at this year’s Festival de Cannes, in support of the Indian Film industry and the country. She has paved the way for herself in this evolving entertainment industry, from telling stories on the radio to creating wholesome comedy content online. With a base of 7.1M followers on Instagram, Karishma clocks more than 10 million views on an average and sometimes a staggering 50 million views on a single video
Sharing pictures from the first day at Cannes, Karishma wrote, “First day at Cannes, courtesy of @warnerbrosindia has been an absolute blast! Beyond blessed to have scored an invite to the electrifying after-party of ‘Furiosa: A Mad Max Saga’ which releases in Cinemas in India on 23rd May.
This adventure has kicked off with a bang, leaving me, Chikki, Vicky, and Vedika screaming with happiness and gratitude. Cannes – What a start!”
In a conversation with ABP Live over email, Karishma shared how she started with content creation, her expectations from Cannes and much more.
Here Are Some Excerpts From The Interview:
- What inspired you to transition from being a radio jockey to creating and acting in your own sketches and characters full-time?
Since childhood, I have tried new things creatively. So, when I noticed the rise in the content creation industry, I hopped on it. I have always loved telling stories and making people laugh and this has helped me find my space amidst the clutter during the pandemic.
- How has your journey in the media space evolved from your early days as an RJ to now being invited to the Cannes Film Festival?
Everything feels like magic, I grew up watching and hearing about these events at social gatherings and in the media and now, being a part of these prestigious events, it’s surreal. The journey has not been smooth, I have had intense struggles but each one taught me something that made me a better human being personally and professionally.
My community has played a very vital role in my progression, the love and support that they have showered on me has helped me reach where I am. This is why I make sure that my audience has fun and enjoys what I create. They have several times asked me for new characters in my videos, and I am working on it now.
- What are your expectations from Cannes this year?
As I attend the festival, I have excitement as well as nervousness. It’s a dream come true moment but with a side of jitters. I can’t wait to soak in it, from the buzz in the air to rubbing elbows with fellow creative minds. It’s going to be quite a memorable one.
- What is next for you? Do you still write, shoot and edit your videos on your own?
Yes, till today I am a one-woman army but not anymore, I will expand my team as and when required because a team can achieve greater heights than a person alone.